About us

 Back in 2002, when attending my first Roswell Y2K event I was struck at how tenderly fanatical New Beetle owners were about their cars and how much infectious comradery there was between owners. It became clear to me then that owning and driving a New Beetle was more of a culture than simple car ownership. As you know, New Beetle owners really do love their cars and how the cars make them feel. I've always been a little jealous of that feeling but I feel pretty good to have helped support New Beetle owners for over 15 years of running Dieselgeek.com. I feel like we have been part of the "pit crew" keeping New Beetles rolling along with the various kits and accessories we offer. I've enjoyed providing this support so much that I have decided to start this new endeavor specifically to serve the needs of New Beetle owners since they are truly unique. At Betelgeek we will be working on providing more products you want to see while still offering the tried and true NB mods we have already created that improve the durability of your New Beetle. Our goal is to be part of your story of owning your New Beetle. We want to make owning the New Beetle a better experience for you!

If you get a chance, it would mean a lot to me if you sent us a note to support@betelgeek.com to let us know what we can do for you. We look forward to hearing from you!

Jim Royston, September 7th, 2016